Blog

Instagram shooked the world last week by introducing video ads. This new ad feature will help brands engage with mobile users and gain larger consumer reach.

A brand reputation audit helps you determine your audience’s sentiment towards your company or product or service. Performing such audit has never been easier thanks to the adoption of digital platforms such as social networks and search engines.

Sheila Louis (Chickita Marketing) is a freelance marketing manager focused on high tech organizations. Her background is in software development, customer service, tech support and marketing. This week, she has shared her expertise and insights on the dynamic world of marketing!

In this week's top 10 digital marketing news, we feature the different consumption behaviour between Android and iOs mobile users, increase in ad revenue for Android, and growth in digital ad in Indonesia:

Last week, we wrote on how you can develop a comprehensive list for Keyword Targeting so you can show ads on websites whose content mat

Your AdWords search ad appears whenever a user enters a search query that includes your AdWords keywords in the search box. For example, if you have bid on the keywords “Vancouver Furniture,” your advertisement (e.g.

In this interview, Sniply founder and CEO Mike Cheng talks about the importance of content marketing and how he thinks marketing professionals must adapt to new trends.

In this week Top 10 Digital Marketing News, we feature the latest poll on Canadian's online shopping behaviors, Google's slow growth in revenue, and Snapchat's first launch of ad campaign.

This week we've interviewed David Godsall, Editorial Manager at HootSuite, on his thoughts about the future of content marketing and how he gained skills in the field:

An AdWords display advertising campaign lets you place banner ads on websites that belong to Google’s Display Network.